Is Email Marketing Dead?
I almost fell off my chair when I read some posts in a forum discussing the fact that email marketing would
never come back and was basically 'dead' because they had emailed 200,000 people to only sell 1 or 2 products!
If this were true, I would not be sending out my weekly promotional pieces that turn into solid income every
month in the Business to Consumer market niche that I am in.
I can say, yes, it is harder to get anyone to open an email, and even harder to get them to click a link, and
finally, somewhat unlikely to get them to purchase a product - but this all comes down to the product you are
marketing, the demand for it, and the quality of information you provide to your visitors (your visitor qu
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